Jackie Fast is recognised as a trailblazer within the sponsorship and wider business community – specifically helping the world’s leading brands, celebrities and rights holders capitalise their revenues through sustainable sponsorship. Through this work she has actively consulted globally, working with traditional brands such as Allianz on growth through accessing new markets as well as helping to drive forward-thinking brands like Red Bull further.
Having sold her agency Slingshot Sponsorship less than 6 years after bootstrapping it in her bedroom with only a laptop to her name, she now speaks regularly on entrepreneurship, shifting consumer trends, influencer marketing, sponsorship sales & activation, and diversity in business. Enthusiastic and controversial, her keynotes resonate and are a change from the usual speaking circuit.
Jackie’s style of enlightening the audience of the possibilities and the opportunities kept everyone tuned in through the full day’s presentation. In the end, we had a team that was raring to go and build IDBI Federal Life Insurance into a great brand using opportunities that its sponsorship properties bring with it.
Head – Brand, Insights, PR & Digital Marketing, IDBI Federal Life Insurance
When I heard Jackie speak about sponsorship for the first time at a workshop, I was very inspired by her ability to convey a complex commercial strategy, namely sponsorship, to a new audience, and in a short time reveal fundamental perspectives on how to approach it. She was able to completely change my mindset on it and encourage thinking outside of the box.
Head of Business Development, Debut Contemporary
Jackie has been a breath of fresh air… Fully tuned into the digital world, Jackie is a smart thinker, highlight commercial and very tenacious.
Managing Director at Well Said
Jackie brought great insight to her analysis of our charity’s strengths and she knows how to build relationships to deliver results quickly.
Chief Executive at Muscular Dystrophy UK
Jackie delivered a high-energy masterclass in sponsorship – sourcing, pitching, managing and retaining – but most importantly the valuing of assets and knowing what assets to put into the offer. Superb – well received by all our people and the best of its type that I have experienced
Head of Strategy/Director of Marketing & Communications, Horse Racing Ireland